Photography...
Having first picked up a camera in earnest, late in 2009, never one for taking things slowly, only months later, self taught Alex was already exhibiting a selection from his work Almost Famous at Luxe Gallery, Mayfair, and later his Images headlined the well attended ‘Feeling Good’ exhibition for the David Lynch Foundation at Getty Images Gallery in London, October 2013, as well as two New York Galleries at the same time... Most recently he has released a new series titled ’To dance is to pray’ shot in Crow Nation, Montana with Christian Takes Gun Parrish a.k.a. Supaman...
Alex’s work is often recognised for his own Signature B&W Fashion/Street/Documentary style (pls see archive), recently however, as you’ll no doubt have noticed from his new portfolio, Alex has evolved his unique style once again, this time choosing to shoot exclusively using Analogue Colour & B&W Film Only You will again recognise his unique use of light, carried forward and applied in this format. He is proud to work very closely with, and be an Official Contributor to LFI – Leica Fotografie International…
Alex has amassed numerous international clients, and is frequently traveling the globe to shoot for various Magazines, Brands, Music & Fashion Labels. Notable Publications include; British Vogue, GQ Japan, Nylon, Elle, L’officiel, VV, Russh, Cercle, 125, Twelv, Oddity & Leica S Magazines, and is also the Photographic Director of London based Fashion & Interview bi-annual magazine THE FALL. Recent Fashion & Advertising Campaigns include; Karl Lagerfeld Paris, Samsung, Kooples, Huawei, Spencer Hart x Asos, Sir_The label, Blanco, P.P.Q. Lelloue, Morgans Hotel Group, Alexandra Long, True Religion Brand Jeans, Liberty London, MCCVIII, Collette Paris, Anchi Japan and more…
Early life / Martial Arts...
Alex Lambrechts was born in Montevideo, Uruguay, 2nd November 1973. His family soon immigrated to Australia where he was raised in Sydney. At the age of 6 his father enrolled him in Hap Ki Do to study martial arts with Grandmaster Sung Su Kim of the Australian Hapkido Association. At 12 years old he received his first black belt, He spent the next few years perfecting his craft and studying various fighting disciplines. At 19 he opened his own martial arts school, TEAM HAPKIDO CENTRE with students eventually numbering in the hundreds. Over the years he traveled to North America numerous times to further his training with many legendary Grandmasters and Masters such as Ji Han Jae and Fariborz Azhakh.
Close Personal Protection – C.P.P.
He later enrolled at the University of Western Sydney to study Business, where by chance, he made connections in the C.P.P. Industry. This led Alex to begin intense training in tactical firearms, hostage rescue, security driving, protocol and the development of many other tradecraft skills, with Police, Military, Private & Government Intelligence agencies. As a result, and through his new security community contacts, he was soon working on the close protection details of top ranking International Business Identities, such as Frank Lowy & Lachlan Murdoch, as well as Hollywood icons Tom Cruise & Nicole Kidman to name only a few.
Marketing & Creative Direction...
In the later half of the 90’s Alex entered the Marketing Industry; rising quickly, in 1998 he landed the role of Creative/Marketing Director, managing British American Tobacco’s top Super-Brands; Benson & Hedges, Dunhill, Kent and Lucky Strike, where he created & produced multi faceted campaigns, including designing and overseeing the construction of everything from denim clothing, furniture, installations & interiors, packets, point of sale & major events, till the market dried up due to tightening laws re: marketing tobacco both in Australia & Globally. This experience in his career gave him unprecedented exposure and access to the world of cutting edge Branding, Art Direction and Creative Marketing, new skills and understanding which would serve him time and again in the future.
Bars, Restaurants & Clubs...
At the age of 19, in spite of his busy schedules, Alex found time to work in the Bar and Restaurant Industry, which eventually led to him Designing, Owning and Directing many Sydney bars, clubs and restaurants such as Mister Goodbar and The Grand Pacific Blueroom to name only two. In 2003, he decided to travel to London, where he was scooped up by the Ignite group, to partner on notorious pop-up NYT and later headhunted by the Royal Bank of Scotland to rescue Attica from a multi million pound deficit.
Having first picked up a camera in earnest, late in 2009, never one for taking things slowly, only months later, self taught Alex was already exhibiting a selection from his work Almost Famous at Luxe Gallery, Mayfair, and later his Images headlined the well attended ‘Feeling Good’ exhibition for the David Lynch Foundation at Getty Images Gallery in London, October 2013, as well as two New York Galleries at the same time... Most recently he has released a new series titled ’To dance is to pray’ shot in Crow Nation, Montana with Christian Takes Gun Parrish a.k.a. Supaman...
Alex’s work is often recognised for his own Signature B&W Fashion/Street/Documentary style (pls see archive), recently however, as you’ll no doubt have noticed from his new portfolio, Alex has evolved his unique style once again, this time choosing to shoot exclusively using Analogue Colour & B&W Film Only You will again recognise his unique use of light, carried forward and applied in this format. He is proud to work very closely with, and be an Official Contributor to LFI – Leica Fotografie International…
Alex has amassed numerous international clients, and is frequently traveling the globe to shoot for various Magazines, Brands, Music & Fashion Labels. Notable Publications include; British Vogue, GQ Japan, Nylon, Elle, L’officiel, VV, Russh, Cercle, 125, Twelv, Oddity & Leica S Magazines, and is also the Photographic Director of London based Fashion & Interview bi-annual magazine THE FALL. Recent Fashion & Advertising Campaigns include; Karl Lagerfeld Paris, Samsung, Kooples, Huawei, Spencer Hart x Asos, Sir_The label, Blanco, P.P.Q. Lelloue, Morgans Hotel Group, Alexandra Long, True Religion Brand Jeans, Liberty London, MCCVIII, Collette Paris, Anchi Japan and more…
Early life / Martial Arts...
Alex Lambrechts was born in Montevideo, Uruguay, 2nd November 1973. His family soon immigrated to Australia where he was raised in Sydney. At the age of 6 his father enrolled him in Hap Ki Do to study martial arts with Grandmaster Sung Su Kim of the Australian Hapkido Association. At 12 years old he received his first black belt, He spent the next few years perfecting his craft and studying various fighting disciplines. At 19 he opened his own martial arts school, TEAM HAPKIDO CENTRE with students eventually numbering in the hundreds. Over the years he traveled to North America numerous times to further his training with many legendary Grandmasters and Masters such as Ji Han Jae and Fariborz Azhakh.
Close Personal Protection – C.P.P.
He later enrolled at the University of Western Sydney to study Business, where by chance, he made connections in the C.P.P. Industry. This led Alex to begin intense training in tactical firearms, hostage rescue, security driving, protocol and the development of many other tradecraft skills, with Police, Military, Private & Government Intelligence agencies. As a result, and through his new security community contacts, he was soon working on the close protection details of top ranking International Business Identities, such as Frank Lowy & Lachlan Murdoch, as well as Hollywood icons Tom Cruise & Nicole Kidman to name only a few.
Marketing & Creative Direction...
In the later half of the 90’s Alex entered the Marketing Industry; rising quickly, in 1998 he landed the role of Creative/Marketing Director, managing British American Tobacco’s top Super-Brands; Benson & Hedges, Dunhill, Kent and Lucky Strike, where he created & produced multi faceted campaigns, including designing and overseeing the construction of everything from denim clothing, furniture, installations & interiors, packets, point of sale & major events, till the market dried up due to tightening laws re: marketing tobacco both in Australia & Globally. This experience in his career gave him unprecedented exposure and access to the world of cutting edge Branding, Art Direction and Creative Marketing, new skills and understanding which would serve him time and again in the future.
Bars, Restaurants & Clubs...
At the age of 19, in spite of his busy schedules, Alex found time to work in the Bar and Restaurant Industry, which eventually led to him Designing, Owning and Directing many Sydney bars, clubs and restaurants such as Mister Goodbar and The Grand Pacific Blueroom to name only two. In 2003, he decided to travel to London, where he was scooped up by the Ignite group, to partner on notorious pop-up NYT and later headhunted by the Royal Bank of Scotland to rescue Attica from a multi million pound deficit.